Software

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Case study: Lead Generation for ERP software in Vancouver

 Company:

Medium size, Vancouver based Microsoft Dynamics  VAR, which offer complete services for enterprise resource planning (ERP), customer relationship management (CRM), and accounting (GP).

Objective:

To generate leads and quality  appointments (need discovery meetings) for the company executive sales consulting team.

 PSI Services:

 Length of the project:

8 years

 Budget:

35,000 per year

The results:

Booked multiple appointments, achieved  positive ROI on marketing investment