Outbound Lead Generation 2018

Posted Leave a commentPosted in Blog, Integrated marketing, Telemarketing Lead Generation

Lead Generation 2018: Telemarketing or LinkedIn? Internet has clearly established itself as the preferred channel for outbound lead generation 2018. However, proactive outbound marketing is still very important for new customer acquisition and revenue generation. Internet generates the best results when outbound lead generation takes part in a multi-channel integrated marketing strategy. Here are some […]

Make 2018 a Year of Productive Marketing!

Posted Leave a commentPosted in Blog, Integrated marketing, Lead Generation Blog, Marketing Department Outsourcing, Multi-Channel Marketing, Small Business Marketing Blog

What is Productive Marketing? Today, productive marketing involves both: embracing internet and traditional lead generation methods and techniques. In order to succeed, businesses need to find new ways of generating leads in order to achieve their goals. It’s really a case of trying out different strategies, assessing the results and looking for ways they can […]

5 Essential B2B Lead Generation Channels For Small Businesses

Posted Leave a commentPosted in Blog, Integrated marketing, Internet Marketing Blog, Lead Generation Blog, Marketing Automation And CRM, Multi-Channel Marketing, Small Business Marketing Blog, Telemarketing Lead Generation

Five Essential B2B Lead Generation Channels For Small Business Companies. When it comes to B2B lead generation channels, it’s important to get the fundamentals right. Here are 5 essential B2B lead generation strategies to help you capture and convert a large percentage of leads from your marketing campaigns. Use Forms on Your Landing Pages Using […]

Tips On Getting Inbound Leads Via Paid Website Traffic

Posted Leave a commentPosted in Blog, Integrated marketing, Internet Marketing Blog, Lead Generation Blog, Pay Per Click Advertisement, Search Engine Optimization, Small Business Marketing Blog

Tips On Getting Inbound Leads Via Paid Website Traffic People  often call me for a Free Consultation  and say that they invest most of their marketing budget into inbound leads via paid website traffic. They believe that the fast and simple way to get leads is via Pay-Per-Click  (PPL) advertisement on Google, Facebook, Twitter, or […]

Inbound or Outbound? Deciding On the Best Marketing Strategy for Your Company

Posted Leave a commentPosted in Blog, Integrated marketing, Internet Marketing Blog, Lead Generation Blog, Marketing Department Outsourcing, Multi-Channel Marketing, Small Business Marketing Blog, Telemarketing Lead Generation

Inbound marketing has transformed the way businesses use the internet, but more familiar outbound strategies still have their place. For businesses trying to generate quality leads and build sustainable growth consistently, knowing which strategy will maximize return on investment is vital. The truth is that a mixture of both is usually best, but how that […]

What is your Marketing and Lead Generation Maturity Score?

Posted Leave a commentPosted in Blog, Integrated marketing, Internet Marketing Blog, Lead Generation Blog, Marketing Department Outsourcing, Multi-Channel Marketing, Small Business Marketing Blog

  What is Your marketing Maturity Score   I’ve been a marketing strategist and a campaign manager for over 100 B2B clients and owning a Canadian based lead generation agency for over 13 years. Utilizing this experience, my team and I have developed a marketing and lead generation scoring system for each of our prospects […]