crowdfunding

Crowdfunding Your Dream

Posted Leave a commentPosted in Blog, Integrated marketing, Internet Marketing Blog, Telemarketing Lead Generation

Recently, Prospect Solutions has been helping one of its satellite companies, Study in Canada, to streamline their marketing and CRM activity. Throughout this project, we came to realize that many youngest and brightest citizens of our planet don’t know what modern marketing can do for them. Study in Canada’s young potential candidates are university students and […]

turn Instagram followers into leads

How to Turn Instagram Followers into Leads

Posted 1 CommentPosted in Blog, Integrated marketing, Internet Marketing Blog, Lead Generation Blog, Multi-Channel Marketing

Pictures are worth a thousand words. Today, almost every business has an active Instagram profile, but does not know how to monetize it. Here are some useful tips on how to turn Instagram followers into leads for your business: Understand Your Target Audience Sometimes, unresponsive Instagram posts could be simply a result of your poor […]

Productive Marketing

Make 2018 a Year of Productive Marketing!

Posted Leave a commentPosted in Blog, Integrated marketing, Lead Generation Blog, Marketing Department Outsourcing, Multi-Channel Marketing, Small Business Marketing Blog

What is Productive Marketing? Today, productive marketing involves both: embracing internet and traditional lead generation methods and techniques. In order to succeed, businesses need to find new ways of generating leads in order to achieve their goals. It’s really a case of trying out different strategies, assessing the results and looking for ways they can […]

Is Your Marketing Team Bored?

Is Your Marketing Team Bored?

Posted Leave a commentPosted in Blog, Lead Generation Blog, Marketing Department Outsourcing, Small Business Marketing Blog

Is Your Marketing Team Bored? 5 Strategies to Restore the Verve Your marketing team plays a critical role in your business. They’re responsible for generating fresh ideas, gathering data, and designing targeted campaigns. You rely on your marketing team to attract the right prospects to your business. But if sales and lead generation are flagging, […]

“80/20” rule in marketing and lead generation ROI

Posted Leave a commentPosted in Blog, Integrated marketing, Lead Generation Blog, Small Business Marketing Blog

  There’s strong data that, within companies, the No. 1 reason for ethical violations is the pressure to meet expectations, sometimes unrealistic expectations. Stephen Covey Read more at http://www.brainyquote.com/quotes/quotes/s/stephencov636479.html Having been the owner of a Vancouver-based integrated marketing and lead generation company, I see a lot of confusion among small and medium sized business owners […]

Why You Should Outsource Your Sales Force

Posted Leave a commentPosted in Blog, Lead Generation Blog, Small Business Marketing Blog

  Many firms would blanch at the idea of outsourcing a sales force. After all, this is a major part of your business operations, responsible for lead generation and nailing down new clientele. Why would you want to sacrifice control over this all-important aspect of your functions? The truth is, there are many reasons why […]